JAGUAR and the agency Spark44 wanted to push the electric model I-PACE in the Austrian market.
We were hired to produce one longform, home-interview-style, video, that could be edited into several standalone content pieces.
Across multiple shooting days we were able to deliver all twenty assets as needed.
The interview was shot in a hall with a custom built set.
The driving scenes were shot with a tracking vehicle and a black arm suspension system.
SHOT ON:
RED Dragon-X
Angenieux EZ-2 cine zooms
